How To Promote Amazon Merchandise On Fb (Creating Customized Audiences for Fb ADS)

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How To Promote Amazon Merchandise On Fb (Creating Customized Audiences for Fb ADS)

One of many downsides to promoting on Amazon is that each buyer is technically Amazons buyer; they maintain buyer information, buyer bank card information, buyer emails, ect. and they aren’t pleasant with sellers who try to cheat their phrases of service.

However there’s a approach

There’s a option to extract buyer information (utterly grievance with TOS) with information Amazon private offers you. On this article, I’m going to indicate you methods to promote Amazon merchandise on Fb utilizing Fb customized audiences.

Lets get to it!
The hidden gem that makes this attainable are the studies known as “Amazon Fulfilled Cargo” studies.

To seek out this report
From Vendor Central, go to Stories – Success- Amazon Fulfilled Shipments

You’ll be able to obtain solely as much as 30 days again so make sure to obtain this report at the least as soon as a month!

What to do as soon as we obtain the report
After getting the report downloaded, you want to format it the best way fb needs (Click on button to obtain template)

DOWNLOAD TEMPLATE
Transferring Knowledge Into Fb ADS Customized Viewers Template
This may be tedious however as you do it extra, it would change into simpler!

You solely want information from 5 sections
Recipient title
Recipient Metropolis
Recipient State
Recipient Zip Code
Recipient Nation

Setting Up Your Knowledge On Facebooks Customized Viewers Template

Once you’re transferring information from Amazon Fulfilled shipments to Facebooks customized viewers template, the primary and final names will likely be combines.

With the intention to save time and switch the info to the Fb template, you need to use the textual content to column function to separate the primary and final names

After they’re separated, you may copy and paste the primary names to the proper spot within the Fb customized viewers template

After you’re accomplished with the primary names, you want to recombine the final title.

With the intention to do that , use the concatenate operate in excel.

You’re virtually accomplished!
After you could have the info accurately transferred, its time add on Fb.

Go to your Fb ADS supervisor after which go to Audiences.

Click on “create customized viewers”

Be sure that to click on on the choice doesn’t embody LTV
Add the file and title it what you need, and it ought to be prepared and set to add!

CONCLUSION
I hope you favored this text and it was helpful for you. If you wish to learn to optimize your itemizing (necessary when operating adverts) click here

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